Akemi Fox - Carry On [Video]

Mancunian songstress Akemi Fox has released the video for her latest single ‘Carry On’. Doused in 90s/00s nostalgia, Akemi cites Erykah Badu, Frank Ocean and Beyoncé as her influences and remains true to her own artistic vision in her music. ‘Carry On’ is a rich, luscious track with a spell-binding grasp.

Describing her sound as alternative R&B, Akemi’s voice carries the weight of a thousand words with a soft gracefulness, exuding the strength and ability in her sultry lyricism and smooth song writing. The video captures the vulnerability the song tackles within the lyrics, giving Akemi a spiritual glow as she’s shot looking longingly off camera.

Having grown up within the UK R&B/Neo-Soul scene, Akemi uses her knowledge of the music and culture and embraces every aspect of it all in her own work. She has previously supported Children of Zeus and performed at Manchester International Festival, as well as a string of her own headlining shows across Manchester. With her authentic presence and inviting sound, we’re sure to hear more from her soon.

Check out the laid-back video below: