Jorja Smith - Bussdown feat. Shaybo [Video]

Jorja Smith & Shaybo_DSTNGR

Jorja Smith and Shaybo play two hustling scam mechanics in the visuals for Jorja’s track ‘Bussdown’, a bittersweet single that touches on the highs and lows of success.

Don’t let the honey-smooth voice fool you, Jorja Smith is a wheeler-dealer with her eyes set firmly on the prize. A taste of the Brit singer’s acclaimed new project, ‘Be Right Back’, ‘Bussdown’ mixes a bustling afrobeat rhythm with funky guitar riffs while Jorja’s vocals delicately float above. The track has an understated, cool atmosphere that’s undoubtedly strengthened by the presence of South London rapper Shaybo, who steps in and emanates a sense of calm confidence as she imparts nuggets of wisdom on the price of fame. Filmed in Jorja’s hometown of Walsall in the West Midlands, the track’s visual captures Jorja and Shaybo using their feminine charms to sneakily get ahead in a masculine environment, doing so well that they spend their nights perusing diamonds to purchase at their leisure.

British director Fenn O'Meally explains, "As soon as Jorja sent over the track I knew there had to be a special concept for it... I remember the exact moment I thought about the two of them being mechanics.... I'm not sure why, maybe I've been mansplained to too many times, but it just is very epic to see two very beautiful and powerful women completely boss a very male dominated world. I'm so grateful to both Jorja and Shaybo for trusting a crazy concept and making it their own."

CREDITS

Written and Directed by Fenn O’Meally

Executive Producer - Elizabeth Doonan

Producer - Cora Rodriguez

Production Manager - Luca Chapman

Production Assistant - Georgie Dale

Production Company - SMUGGLER

Creative Director - Erin Corrian-Alexis

1st AD - Steven Eniraiyetan

Runner - Alex Bell  

Runner - Yemi Adegbulu            

DOP - Patrick Golan

Focus Puller - Jomar O’Meally

Clapper Loader - Marti Gurver

Camera Trainee - Trevaughn Omari

Steadicam Operator - Josh Brooks

Sound Recordist - Micheal Ademilua    

Gaffer - Laurent Arnaud

Electrician - Christopher Pert

Electrician - Tyrone Reid

Production Designer - Max Randall

Production Designer Assistant - Georgia Fairman

Action Vehicle Driver - David Fox

Wardrobe Stylist - Toni-Blaze Ibekwe

Assistant Stylist - Sheeba Wilson

Assistant - Hannah Cameron-Grant

Photographer - Mike Excell

Hair Stylist (JS) - Zateesha Barbourr

Hair Assistant (JS) - Montre Alleyene    

Make-Up Artist (JS) - Carol Lopeez Reid

Make-Up Artist (Shaybo) - Surayah Ndagire

Hair Stylist (Shaybo) - Fatou Njie

Movement Coaching - KZ Creatives and Kane Klendjian & Nat Zangi

Supporting Talent

Cast #1 / ‘Conned Man’ - Garfield Meredith

Cast #2 / ‘Diamond Dealer’ - Sharon Elliott-Bure

Radio V.O - DJ Target

Location - Maund’s Garage, Walsall

Catering - Flo’s Kitchen

Whinny - Vroom with a View

Dining Bus Driver - Wagon Wheels

Medic - Gemma Taylor

Minibus Driver - Craig Moore

Editor - Fenn O’Meally

Dialogue Co Written By Yolanda Mercy

Editor Assistant & Online Editor - Lainy Black

Colourist - Jonny Thorpe

Sound FX / Mix - Raphaël Ajuelos

VFX - Face North VFX, David Skippy

Graphics - Duong Nguyen

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