Joy Crookes - London Mine [Video]

South London’s promising singer-songwriter Joy Crookes, celebrates immigrant communities across her hometown of London, in new single ‘London Mine’ taken from her latest EP ‘Perception.’

‘London Mine’ is a love letter to city life, Crookes embraces her Bangladeshi and Irish heritage while celebrating the melting pot of cultures and complexity that is London. Her soulful and timeless sound evoke a sense of nostalgia of the city she calls home and the lyrics embody the honour and struggles of living in one of the world’s most multicultural metropolis. She sings, “Bangla noise on Brick Lane, that's the sound of my home, ay mami que haces, lovers walk Old Kent Road, when you're blinded by lights, you find ways to survive in big smoke.”

The visuals are stylised in retro hues and features faces of everyday Londoners, corner shops among gentrification and Crookes’ walking among streets she knows all too well. The video beautifully captures the authenticity of ethnic minority communities, who have continued in building the culture of London.

Stream Joy Crookes’s latest EP ‘Perception’ here and watch the video for ‘London Mine’ below.